ES Broadcast adds Ross Ultrix to hire fleet to meet customer infrastructure challenges

Date: 23/09/2021
ES Broadcast adds Ross Ultrix to hire fleet to meet customer infrastructure challenges

ES Broadcast has added a Ross Ultrix router to its extensive dry hire catalogue in response to growing demand for rented routing and infrastructure solutions from customers.

A Ross Diamond Elite Partner, ES Broadcast was the first Ross partner to specify and order the Ultrix FR5 routing/AV processing platform when it was launched in 2018. Over the last three years ES Broadcast has been a strong advocate of the Ultrix platform, specifying it in a wide range of systems integration projects.

“We’re very proud of the projects we’ve completed that feature the Ultrix,” said Jonathan Lyth, Group CTO of ES Broadcast. “It really has been one of our top performing solutions for our systems clients because of the flexibility it offers and the breadth of its feature set.

"We’ve used it to solve a wide variety of customer challenges, and our decision to add Ultrix to our existing dry hire portfolio has also been based on customer challenges, albeit new ones caused by the pandemic.”

Adding Ross Ultrix to rental fleet provides sound commercial and technical solution

With customers forging ahead with their plans for 2022, the team at ES Broadcast has been receiving an increasing number of requests for dry hire solutions, with uncertainties around capital expenditure budgets the major driver.

Lyth explained: “We’ve had quite a few customers coming to us with a need for additional resource but without the signed-off CapEx budget to support it. As our dry hire offering has grown, adding the Ultrix makes perfect sense because it can provide video and audio routing, clean/quiet switching, multiviewers, frame synchronizers and UHD gearboxing all from one chassis.”

Precise customisation for customer needs

“The software-defined nature of Ultrix means we can easily configure it for specific customer workflows via the different software licences Ross offers,” continued Lyth. “Our systems team knows the Ross Ultrix very well and so we can offer very high degrees of customisation along with custom-designed dashboard control panels that will perfectly meet the customer’s requirements. In this sense, we’re bridging the gap between systems integration and traditional dry hire and using our expertise to deliver a solution that’s extremely tailored.”

With customers in the live events and broadcast markets already signed up to Ultrix hires, and the rental diary beginning to fill up, Lyth is pleased that the investment is already bearing fruit. “With the Ross Ultrix, we can rent one single product that can sit at different points in the production chain and in different production environments, and that’s a powerful proposition. Customers really appreciate that flexibility as well as the 12G UHD capabilities of Ultrix. "

I can really see us expanding this side of our business and offering more specialist infrastructure rentals in future. We succeed by adapting what we offer to the needs of our customers, and I think there’s exciting potential growth in this area.”


https://esbroadcast.com

Tags: ES Broadcast | ES Broadcast Hire | Ross Video | Ultrix | vision mixer | router | esports
Submitted by Terry Murphy (ES Broadcast Ltd)
View author's directory page

Related Interviews
  • Ross Video Ultrix-FR5 shown at BVE 2018

    Ross Video Ultrix-FR5 shown at BVE 2018

  • Ross Video at BVE 2014

    Ross Video at BVE 2014

  • Ross Video Acuity at IBC 2014

    Ross Video Acuity at IBC 2014

  • Ross Video at BVE 2012

    Ross Video at BVE 2012

  • Updates From Ross Video at IBC 2019

    Updates From Ross Video at IBC 2019

  • Ross Video launch the Furio Sky Dolly at NAB 2019

    Ross Video launch the Furio Sky Dolly at NAB 2019

  • KitPlus Talks to Ross Video at BVE

    KitPlus Talks to Ross Video at BVE

  • Ross Video new product launches and updates at IBC 2018

    Ross Video new product launches and updates at IBC 2018

  • The all in one production system from Ross Video at NAB 2017

    The all in one production system from Ross Video at NAB 2017

  • Ross Video at BVE 2017

    Ross Video at BVE 2017

  • Ross Video at NAB 2016

    Ross Video at NAB 2016

  • openTruck from Ross Video at IBC 2014

    openTruck from Ross Video at IBC 2014

  • Ross Video at IBC 2012

    Ross Video at IBC 2012

  • Ross Video at BVE North 2011

    Ross Video at BVE North 2011

  • ROSS Ultrix IP and more from NAB 2018

    ROSS Ultrix IP and more from NAB 2018

  • Cinegy at NAB 2014

    Cinegy at NAB 2014

  • Blackmagic Studio Camera at NAB 2014

    Blackmagic Studio Camera at NAB 2014

  • NewTek on BroadcastShow LIVE at IBC 2013

    NewTek on BroadcastShow LIVE at IBC 2013

  • Snell on BroadcastShow LIVE at IBC 2013

    Snell on BroadcastShow LIVE at IBC 2013

  • AJA at BVE 2013

    AJA at BVE 2013


Related Shows
  • 4k and 12G flexible routers and multiviewers for broadcast and professional AV

    4k and 12G flexible routers and multiviewers for broadcast and professional AV


Related Articles
  • Why Routing Control

    Why Routing Control

  • Living LIVE at BVE with Ross Video

    Living LIVE at BVE with Ross Video

  • League of Legends European Masters

    League of Legends European Masters

  • The evolution of vision mixers

    The evolution of vision mixers

  • The production desk finally gets innovative

    The production desk finally gets innovative

  • Manage and Monitor

    Manage and Monitor

  • Capture and Produce

    Capture and Produce

  • Dreamhack - Summer 2013

    Dreamhack - Summer 2013

  • TV-Bay takes BroadcastShow on tour!

    TV-Bay takes BroadcastShow on tour!

  • Keeping a router cool is hot

    Keeping a router cool is hot

  • Choosing a Mixer for 3D Events

    Choosing a Mixer for 3D Events

  • Does one size fits all

    Does one size fits all

  • Ask the Experts on the Topic of Distribution and Delivery

    Ask the Experts on the Topic of Distribution and Delivery

  • Mixing with the wildlife on Big Cat Live

    Mixing with the wildlife on Big Cat Live

  • Virtual Sets

    Virtual Sets

  • Mixing with the wildlife on Springwatch

    Mixing with the wildlife on Springwatch


News
Imagine Communications and Lutech SpA to Roll Out the Rai Way IP Matrix Project Posted: 26/05/2022
Imagine Communications and Lutech SpA to Roll Out the Rai Way IP Matrix Project

Following a public tender, Rai Way, a leading Italian network infrastructure and services operator, selected Lutech SpA and its technology provider, Imagine Communications, to support the rollout of its new IP video and audio contribution and distribution network “IP Matrix” project.

Tags: Imagine Communications | Lutech SpA | Rai Way | IP Matrix | Italy | Mathias Eckert | SNP | Selenio Network Processor | Aurelio Severino | EPIC MV | SNP-MV | network infrastucture | services operator | IP | flexibility | video | MKM Marketing Communications
Submitted by MKM Marketing Communications
More from this author
BeckTV Hires TJ Beardsmore as Director of Program Management Posted: 25/05/2022
BeckTV Hires TJ Beardsmore as Director of Program Management

BeckTV, a premier systems integrator for the broadcast media industry, has hired industry veteran TJ Beardsmore as Director of Program Management. In this newly created position, Beardsmore will oversee all BeckTV projects during a time of unprecedented growth and activity for the company. He will be responsible for tracking resources and budgets, making sure projects are progressing on schedule, ensuring team members are in sync with one another, and managing project interdependencies.

Tags: TJ Beardsmore | BeckTV | IT Infrastructure | Director of Program Management | Broadcast
Submitted by Wall Street Communications
More from this author
Univision Taps Viaccess-Orca for End-to-End IPTV Solution Posted: 25/05/2022
Univision Taps Viaccess-Orca for End-to-End IPTV Solution

Viaccess-Orca (VO), a global leader providing TV platforms, content protection, and advanced data solutions, announced today that Mongolia’s leading pay-TV operator Univision, part of the Unitel Group, will deliver its IPTV service with an end-to-end, future-proof solution from VO. Utilizing VO’s Service Delivery Platform (SDP), TV Business Analytics, Content Discovery & Personalization, monitoring, customizable TV Apps, Multi-DRM, and Secure Video Player, Univision can personalize the TV experience, improving viewer engagement and maximizing revenues.

Tags: Univision Mongolia | IPTV | TV Platform | Pay-TV Operator | Targeted Advertising
Submitted by 202 Communications
More from this author
Autodesk Invests in RADiCAL, AI-powered 3D Motion Capture Posted: 25/05/2022
Autodesk Invests in RADiCAL, AI-powered 3D Motion Capture

Autodesk today announced its investment inRADiCAL, the New York-based developer of a born in the cloud, AI-powered 3D motion capture solution. This investment marks the latest move by Autodesk toward democratizing end-to-end production in the cloud for content creators, and builds on the recent acquisitions ofMoxionandLoUPE.

Tags: Autodesk | Investment News | Mocap | Motion Capture | Virtual Humans
Submitted by Raz Public Relations
More from this author
disguise launches Metaverse Solutions division enabling next-level extended reality experiences Posted: 25/05/2022
disguise launches Metaverse Solutions division enabling next-level extended reality experiences

disguise, the visual storytelling platform and market leader for extended reality (xR) solutions has launched its Metaverse Solutions division to enable the next generation of extraordinary live, virtual production and audiovisual location-based experiences for the metaverse. 

Tags: metaverse | disguise | xr
Submitted by Bubble Agency
More from this author
FSR Announces Plans to Debut the Industry First Dedicated Flat Panel TV Project Boxes Engineered for 8 Block Walls at InfoComm 2022 Posted: 25/05/2022
FSR Announces Plans to Debut the Industry and rsquo;s First Dedicated Flat Panel TV Project Boxes Engineered for 8 and rdquo; Block Walls at InfoComm 2022

FSR is bringing the industry its first dedicated flat panel TV project box family engineered for installation in 8” block walls at InfoComm 2022. The series targets any masonry installation and is full of features and options available in a variety of configurations. The manufacturer will also be introducing additions to its popular Smart-Way Raceway platform that sends functionality up a wall and extends it with a stick! All these new innovations, and lots more, will be on display at InfoComm 2022 in the LVCC’s new West Hall, Booth # W1415.

Tags: 8K Digital Ribbon Cable | DV-HSMW4K-44 Matrix Switcher | FL-400 Floor Box | FSR | FSR inc | Jan Sandri | Keystone Snap-In Charging Ports | PWB-320 Wall Box Fan | PWB-320/320XL Wall Box Series | Smart-Way | Smart-Way In-Floor Raceway System
Submitted by Desert Moon
More from this author
UK Pavilion Takes Technology Excellence to BroadcastAsia Posted: 25/05/2022
UK Pavilion Takes Technology Excellence to BroadcastAsia

Bringing together the most influential regional broadcasters and media professionals, BroadcastAsia (1 – 3 June, Singapore Expo) is a specialist event within Asia Tech x Singapore, the region’s flagship technology festival. Its exhibition presents the opportunity to understand the latest trends in the business of broadcast and media, content and production, and esports and gaming.

Tags: Tradefair | Broadcast | BroadcastAsia | BCA 2022 | UK Pavilion | Media | Technology
Submitted by Manor Marketing
More from this author
Bitcentral powers the next generation of OTT monetization for cryptocurrency-based service Rewarded TV Posted: 25/05/2022
Bitcentral powers the next generation of OTT monetization for cryptocurrency-based service Rewarded TV

Bitcentral Inc., the provider of award-winning efficient media workflows for broadcast and digital video, today announces that its FUEL + Powr.tv streaming solution has been chosen by Replay, a real-time video tracking and payments platform, to power its newly launched streaming service Rewarded TV.

Tags: Bitcentral | Rewarded TV | Replay
Submitted by Staff
More from this author
InfoComm 2022: FOR-A to Showcase Benefits of 12G- and IP-Enabled Technology for Seamless and Remote Live Production Posted: 25/05/2022
InfoComm 2022: FOR-A to Showcase Benefits of 12G- and IP-Enabled Technology for Seamless and Remote Live Production

FOR-A Corporation today announced its 12G- and IP-enabled focus at next month’s InfoComm 2022 in Las Vegas. FOR-A will showcase its range of IP production solutions powered by transport technology from AMMUX and demonstrate its system for deploying 12G-SDI 4K live production. The live production package includes the HVS-1200 video switcher, MFR-1000 routing switcher, and the FA-9600 multi-purpose signal processor, which provides optimal colour correction on large displays. FOR-A will exhibit in Booth #N5444 during the show at the Las Vegas Convention Centre, running from June 8-10.

Tags: FOR-A | Live | Production | Switcher | Signal Processor | InfoComm
Submitted by Manor Marketing
More from this author
Finesse Media Services to rely on OOONA Integrated to support its growth Posted: 25/05/2022
Finesse Media Services to rely on OOONA Integrated to support its growth

Finesse Services has selected the OOONA Integrated platform. Finesse is entering the next phase of its growth by expanding its services to include translation work in multiple Asian and European languages. The company delivers diversified media services that enable content owners, content creators and service providers to produce, manage and repurpose media with increased efficiency and at lower cost. “It is a great time to be in the video localization market, as audiovisual content is expanding globally,” says Rajnish Babbar, CEO of Finesse. “The security OOONA Integrated offers has been indispensable to our growth as we target some of the largest content owners and language service providers globally. In the last few months we have transitioned our workflows and processes to the OOONA platform which has quickly become the backbone of our operations.”



Tags: OOONA | professional management and production platform for the localization industry | OOONA Manager | cloud-based translation | subtitling software | captioning software | The Poool | OOONA Convert | OOONA Mobile | OOONA Tools | GoSub
Submitted by Stylus Media Communications
More from this author
Marshall Debuts Expanded Features for its POV and PTZ Camera Lines Posted: 25/05/2022
Marshall Debuts Expanded Features for its POV and PTZ Camera Lines

Marshall Electronics, a leading manufacturer of broadcast and proAV cameras and equipment, continues to update and add features to its POV and PTZ camera models with accessory add-ons and easy field-upgradable firmware. These updates are in direct response to customer requirements.

Tags: Marshall Electronics | Cameras | ND Filters
Submitted by D. Pagan Communications
More from this author
farmerswife to debut Cirkus project management solution at Broadcast Asia Posted: 25/05/2022
farmerswife to debut Cirkus project management solution at Broadcast Asia

Cirkus and the latest 6.8 version of farmerswife together provide an end-to-end solution for task collaboration, project management, financial management and reporting for the competitive Asian market.

Tags: farmerswife | cirkus | Broadcast Asia | broadcast | project management | media
Submitted by Bubble Agency
More from this author
Londons Titles-On invests in the NEXT-TT localisation workflow management technology Posted: 25/05/2022
Londons Titles-On invests in the NEXT-TT localisation workflow management technology

London's Titles-On invests in the NEXT-TT localisation workflow management technology platform.

NEXT-TT’s wide-ranging functionality provides Titles-On with a powerful backbone to support the whole organisation, in one single efficient system.

The combined NEXT-TT and SubtitleNEXT editors system provides Titles-On with dependable support for all subtitling management workflow processes including closed captions, subtitles creation, editing, correction, delivery, media asset management, and more. NEXT-TT  support clients, in-house project management, professional freelance subtitlers, translators, accounting staff and owners.

Tags: digital asset management | localization | Titles-On | SubtitleNEXT | NEXT-TT | PBT EU | closed captions | subtitling | project management | workflow processes
Submitted by Radiance Communications
More from this author
EditShare Showcases Latest Cloud Innovations at Broadcast Asia 2022 Posted: 25/05/2022
EditShare Showcases Latest Cloud Innovations at Broadcast Asia 2022

EditShare®, the technology leader that enables storytellers to create and manage collaborative media workflows, is using its presence at Broadcast Asia (1 – 3 June, Singapore Expo, stand 5F3-01) to highlight its latest enhancements for production and post production. Headlining the stand will be the new suite of FLEX software solutions for cloud and hybrid workflows.


Tags: EditShare | Broadcast Asia 2022 | Said Bacho | cloud innovations | flexible | cloud-enabled | workflows | storytelling | creative | collaborative | media workflows | production | post production | hybrid workflows | work anywhere | storage | editing | MKM Marcomms
Submitted by MKM Marketing Communications
More from this author
LiveU Demonstrates the Combined Power of 5G Slices and Bonding for Remote Contribution Posted: 25/05/2022
LiveU Demonstrates the Combined Power of 5G Slices and Bonding for Remote Contribution

In a recent “first”, LiveU tested how 5G slices – the ability to segment a 5G network to provide guaranteed upload bandwidth and latency – can serve global media remote production. This was done together with Ericsson and RAI as part of the work the three companies are carrying on in the EU 5G-RECORDS* project, designed to develop, integrate, validate and demonstrate specific 5G components in end-to-end 5G infrastructures for professional AV media content production.

Tags: 5G testing | 5G | network slicing | IP bonding
Submitted by Jump PR
More from this author
Pages:   [1] 2 3 4 5 6 7 > >>