MX1, a global solution provider of media services, announced today that the Israeli Public Broadcasting Corp. (IPBC) will use a 4K High Dynamic Range (HDR) playout solution designed by the company to deliver live soccer coverage from stadiums in Russia. Fully redundant and automated, MX1’s solution encompasses playout, advanced graphics, encoding, and channel delivery services in 4K HDR, and will be fully managed 24/7 by MX1 to ensure that IPBC viewers don’t miss a single second of the action.
“The World Cup is the most prestigious soccer tournament in the world and the most widely watched sporting event globally. This is the first time that all 64 matches will be captured in 4K HDR, and being able to deliver such a high-quality viewing experience is a real coup,” said Cory Korkos, chief technology officer at IPBC. “By partnering with MX1, a leader in playout solutions, we can make this vision come true in the most efficient and affordable way possible. MX1’s team of experts will be working around the clock during the tournament to ensure the live feeds are delivered without interruption and with the highest quality of experience that 4K HDR has to offer.”
MX1’s playout solution is completely automated to streamline the recording and cut-to-cut editing process for IPBC’s live sports coverage. The high-performance playout solution also offers 1+1 redundancy, live feed insertion, integration with an external Israeli studio, broadcast pre-recorded content, logos, counters, slide insertion, and as-run logs — all of which will enhance IPBC’s branding and monetisation capabilities.
The IPBC will also simulcast tournament coverage on its Arabic language channel, Makan 33.
“We are very excited to team up with IPBC for this tournament,” said Wilfried Urner, CEO at MX1. “Delivering playout solutions for live events in 4K HDR is a new challenge for the industry, one that needs bulletproof reliability and substantial engineering expertise, and we are delighted to be at the forefront of delivering such high-quality content on a global scale. Our skilled team will provide 24/7 managed playout services, NOC and monitoring, and engineering support throughout the entire tournament to help IPBC deliver a cutting-edge sports experience of the very highest standard.”
MX1, a wholly-owned subsidiary of SES (Euronext Paris and Luxembourg Stock Exchange: SESG), is a leading global media services provider. It works with leading media businesses to shape content into the ultimate viewer experience, ensuring it can appear on any device, anywhere in the world. MX1 offers a full range of content aggregation, content management, channel playout, online video/VOD, and content distribution services via its MX1 360 Unified Media Platform to amplify audience reach on any broadcast, online, or VOD platform.
MX1 has 16 offices worldwide and operates global state-of-the-art media centres on three continents, enabling customers to reach a potential audience of billions around the world. As well as managing more than 5 million media assets, every single day it distributes more than 3,200 TV channels, manages the playout of over 500 channels, and delivers over 8,400 hours of online video streaming and more than 560 hours of premium sports and live events.
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