Marketron Names Greg Aimone VP of Professional Services and Presales

Date: 25/08/2021
Marketron Names Greg Aimone VP of Professional Services and Presales

Marketron, the leading provider of enterprise revenue management and digital software solutions, has appointed Greg Aimone to the newly created role of vice president of professional services and presales. Aimone joins Marketron with extensive experience in guiding technology companies through rapid growth while maintaining customer satisfaction across an expanding client base.

“Greg has extensive experience leading organizations through key industry transformations, such as we are seeing in the broadcast industry today. He is an expert in helping customers leverage new technologies to drive rapid growth and change,” said Jeff London, senior vice president of client services at Marketron. “Greg’s impressive background is already making a difference in helping Marketron deliver compelling solutions that address new challenges faced by our customers to ensure they receive the maximum benefit from our products and services.”

With deep experience in deploying enterprise software, critical systems integration and a focus on customer success, Aimone has established a reputation for helping SaaS companies grow and building delivery teams that create customers for life. He joins Marketron having most recently served as Vice President of Customer Success at AuditBoard, which ranked No. 3 on Deloitte’s 2019 Technology Fast 500™, a ranking of the 500 fastest growing technology, media, telecommunications, life sciences and energy tech companies in North America. AuditBoard grew 16,682% during Aimone’s tenure.

At AuditBoard and with other fast-growing tech companies, Aimone refined and extended the post-sale organization while building high-touch programs to ensure adoption that unlocks the full value of the platform. Through this process, he transformed industry experts into highly productive CSMs; scaled onboarding, support, renewals and education to meet the evolving needs of an expanding client base; and delivered world-class retention and expansion results, with a highly engaged customer.

“Advertising has been siloed for so long, and Marketron is poised to shake that up with a new kind of solution, new model of sales training and new way for broadcasters to serve their clients,” said Aimone. “Broadcasters are desperate for a fully integrated omni-media advertising sales solution that spans both linear and digital offerings, and I look forward to helping Marketron deliver the comprehensive products and client services the industry needs to stay relevant and succeed in a changing media landscape.”

More information about Marketron and the company’s products is available at www.marketron.com.

# # #

About Marketron

Marketron is a leading provider of enterprise revenue and profitability management solutions for radio, television and digital outlets. The company offers revenue generation and management solutions, ad tech and mobile advertising platforms, and an array of digital audience engagement tools that drive new growth opportunities. With expertise built on 50 years of industry leadership, Marketron proudly supports the broadcast industry at the local, state and international levels, serving more than 6,000 media organizations globally and managing $5 billion in annual U.S. advertising revenue representing more than 100,000 advertisers. Marketron is owned by Diversis Capital. To learn more, visit www.marketron.com.



Tags: Greg Aimone | Greg Aimonie VP | Professional Services | Presales | Marketron
Submitted by Wall Street Communications
View author's directory page

Related Articles
  • What are the most important opportunities and challenges facing the TV industry today

    What are the most important opportunities and challenges facing the TV industry today


News
Adventurer Filmmaker Renan Ozturk Takes Teradek RT to Costa Rica Posted: 24/09/2021
Adventurer Filmmaker Renan Ozturk Takes Teradek RT to Costa Rica

Some of the world’s most spectacular views are best seen from halfway up a wall of rock. That’s a place where gear has to be reliable, whether it’s crucial safety equipment or the cameras that let the rest of us experience the same dizzying panorama. It’s also a familiar situation to alpinist Renan Ozturk, whose experience includes some of the steepest climbing challenges on the planet as well as documentary filmmaking and photojournalism covering everything from the freezing Himalayas to the African deserts of Chad.

Tags: SmallHD | Focus | Monitor | On-Camera Monitoring | Focus Pro | LCD | OLED | touchscreen | camera control | lightweight design | recording format | resolution | frame rate | shutter speed | aperture adjustment | autofocus | output tone map | highlight roll-off | 3D LUTs | Ni
Submitted by Lewis Communications
More from this author
Introducing Lowel EGO LED Light Posted: 23/09/2021
Introducing Lowel EGO LED and trade; Light

Designed to Elevate Video, Photo, Streaming & Teleconferencing

The Lowel EGO LEDis a diverse lighting tool with professional output that is also a stylish desk light. Its soft output makes Ego a workhorse for moving or still content including portraits, tabletop and beauty work, while it is also instantly ready to provide pleasing lighting for today’s frequent streaming and teleconferencing.

Tags: Tiffen | Lowel | LED | filters | Ego LED | Photo | Video | production | lighting | camera support | filmmaking
Submitted by Lewis Communications
More from this author
Matthews Claw expands Rigging Options for Astera and amp; T12 Tube Lights Posted: 23/09/2021
Matthews Claw expands Rigging Options for Astera and T12 Tube Lights

Matthews announces the answer for safely mounting Astera Hyperion, Titan and Helios as well as T12 tube lights to standard grip equipment. The Claw is a new generation clamp, designed to solve real on-set issues, by Sci-Tech Award-winning Key Grip Richard Mall with gaffer Jeremy Launais and crafted by the team at MSE headquarters in Burbank, California.

Tags: Matthews | Grip | grip equipment | Lighting | lighting support | Matthews | Matthews Studio Equipment | Sheet Plate | gaffer | local 80 | cinematography | production | set | Floppy | flag | protection | crew | safety | stands | screens | frames | slider
Submitted by Lewis Communications
More from this author
LYNX Technik Enhances greenMachine Rack Frame with yellobrik Extension Kit Posted: 23/09/2021
LYNX Technik Enhances greenMachine Rack Frame with yellobrik Extension Kit

Mix & Match greenMachine and yellobrik modules in a single rack frame

Tags: greenMachine | yellobrik | LYNX Technik | frame synchronizer
Submitted by LYNX Technik
More from this author
Cobalt Digitals 9904-UDX-4K Provided the Perfect Solution for M6s UHD HLG to UHD SDR Conversion During UEFA European Football Championship Posted: 23/09/2021
Cobalt Digitals 9904-UDX-4K Provided the Perfect Solution for M6s UHD HLG to UHD SDR Conversion During UEFA European Football Championship

Cobalt Digital’s 9904-UDX-4K Provided the Perfect Solution for M6’s UHD HLG to UHD SDR Conversion During UEFA European Football Championship

Tags: Cobalt Digital | Cobalts 9971 | Multiviewer | openGear | 9971-MV6-4K | 9904-UDX-4K HDR | Ultra-Low Latency Mode | Encoder | 9992-ENC | BBG-1300-FR Mini openGear | 9905-MPx | Cobalt Digitals 12G | Chris Shaw | encoders | decoders | 3G-SDI Models | RIST technology | Dr. Ciro Noronha | 9926
Submitted by Desert Moon
More from this author
Cobalt Iron Named Top 10 Cybersecurity Company by CIO Bulletin Posted: 23/09/2021
CIO Bulletin Ten Best Cyber Security Companies Logo

Cobalt Iron Inc., a leading provider of SaaS-based enterprise data protection, today announced that it has been chosen as part of the CIO Bulletin Top 10 Cyber Security Companies for 2021. The company received the award on the strength of its Cobalt Iron Compass® enterprise SaaS backup platform.

Tags: Cobalt Iron | cybersecuriy | CIO Bulletin | Compass
Submitted by Wall Street Communications
More from this author
InSync Technology Brings Motion Compensated Frame Rate Conversion Into Telestream Cloud Solutions Posted: 23/09/2021
Integrating FrameFormer into Telestream's media processing products brings exceptional standards conversion to cloud and on premise workflows.

InSync Technology today announced API integration between its FrameFormer standards conversion software engine and Telestream's cloud transcoding and media processing products to provide further options for motion compensated frame rate conversion.

Tags: InSync Technology | Broadcast | Image Processing | Video Streaming | Frame Rate Conversation | Cloud Frame Rate Converter
Submitted by Wall Street Communications
More from this author
ES Broadcast adds Ross Ultrix to hire fleet to meet customer infrastructure challenges Posted: 23/09/2021
ES Broadcast adds Ross Ultrix to hire fleet to meet customer infrastructure challenges

ES Broadcast has added a Ross Ultrix router to its extensive dry hire catalogue in response to growing demand for rented routing and infrastructure solutions from customers.

Tags: ES Broadcast | ES Broadcast Hire | Ross Video | Ultrix | vision mixer | router | esports
Submitted by ES Broadcast Ltd
More from this author
Scality awarded new U.S. patent for breakthrough technology in hyper-scale data protection Posted: 23/09/2021
Scality awarded new U.S. patent for breakthrough technology in hyper-scale data protection


Scality’s vast experience in distributed file systems and object storage has resulted in a new patent that empowers customers to recover from any disaster or ransomware attack with increased precision. The new innovation provides the technical basis for enabling snapshots at massive scale, with the ability to capture billions of files in a single snapshot, leap-frogging the capacity of traditional NAS file systems by orders of magnitude.




Tags: Scality | data storage | data management | object storage | file storage | ransomware | snapshot | US patent
Submitted by A3 Communications
More from this author
Pro7ect Is Back With A One Day Masterclass At Rockfield Studios Posted: 23/09/2021
Pro7ect Is Back With A One Day Masterclass At Rockfield Studios

After a long hiatus due to the Covid pandemic, the Pro7ect collaborative songwriting experience is delighted to announce its return with an inspirational Masterclass at the world famous Rockfield Studios in Wales.

This exciting event, which takes place on Saturday November 13th, 2021, will finally put an end to the misery of creating in a vacuum with no encouragement, no inspiration and no face to face human feedback. Aspiring and established songwriters who sign up will have the opportunity to re-focus their careers, meet other writers and up-skill in a professional studio environment.

Tags: Pro7ect | Songwriting Masterclass | Rockfield Studios | LIsa Fitzgibbon | Gethin Pearson
Submitted by White Noise Public Relations Ltd
More from this author
London Symphony Orchestra Conducts Perfect Wireless Communications with Clear-Com Posted: 23/09/2021
London Symphony Orchestra Conducts Perfect Wireless Communications with Clear-Com

The world-renowned London Symphony Orchestra (LSO) is updating its home venue of St. Luke’s with wireless intercom systems from Clear-Com® to help the historic venue’s technical crews work more efficiently, save time and reduce production costs.

Tags: Clear-Com | FreeSpeak II | Agent-IC® | HelixNet | LQ | Mobile intercom App | Digital Wireless Intercom | Broadcasters | Live Events
Submitted by Bubble Agency
More from this author
Pebble reports strong results for H1 2021 Posted: 23/09/2021
Pebble reports strong results for H1 2021

Bolstered by some significant orders in H1 2021, Pebble’s latest financial data indicates the company continues to grow despite the impacts of COVID-19

Pebble, the leading automation, content management, and integrated channel specialist, has announced an impressive set of figures for H1 2021 that point the way to continued, sustainable growth.

All key financial metrics are up over the Covid-impacted 2020, including revenue, pre-tax profits, and net cash, while net debt is down over £1.1 million. There are encouraging signs that this is only the start of a new cycle of growth too, as order intake is up by 64% compared to the same period in 2020, and significant orders have been won so far this year from companies such as ORF,CJP, 1+1 Media, and TV 2 Denmark. The company also reported a sales pipeline which was up 40% in comparison to the same period in pre-Covid 2019.



Tags: Pebble | Pebble Control | Pebble Remote | IP | playout operations | automation | integrated | IP | virtualised playout technology | layout automation | Broadcasters
Submitted by Bubble Agency
More from this author
AIMS Reveals Speaker Lineup for IP Oktoberfest 2021 Posted: 22/09/2021
AIMS Reveals Speaker Lineup for IP Oktoberfest 2021

The Alliance for IP Media Solutions (AIMS), in partnership with the Video Services Forum (VSF) and the Advanced Media Workflow Association (AMWA), today posted the speaker lineup and presentation schedule for IP Oktoberfest 2021, a live, interactive virtual event for broadcast and Pro AV professionals to be held Sept. 28-30. The free event will highlight the industry's significant progress toward an all-IP ecosystem supporting today's real-world media productions.

Tags: IP Workflows | Broadcast | ProAV | Alliance for IP Media Solutions | AIMS | IP Oktoberfest | VSF
Submitted by Wall Street Communications
More from this author
Studio Technologies Presents Specialized Dante Talent Console Posted: 22/09/2021
Studio Technologies Presents Specialized Dante Talent Console

StudioTechnologies, manufacturer of high-quality audio, video, and fiber-optic solutions, presents the Model209 Talent Console. Featuring a unique combination of microphone input, headphone output, remote control, and tally-output resources, the Model 209 is designed for a variety of podcast, voiceover rooms, and fixed/REMI broadcast applications. The unit supports AES67 and Dante® Audio-over-Ethernet technology for integration into contemporary applications, as well as being compatible with Audinate’s Dante Domain Manager™ software application.

Tags: Studio Technologies | dante devices | audio solutions
Submitted by D. Pagan Communications
More from this author
Newsbridge and x.news partner for Brand Tracking and AI-Analysis Solution Posted: 22/09/2021
Newsbridge and x.news partner for Brand Tracking and AI-Analysis Solution

Newsbridge and x.news have teamed up to provide brands, governments and news organisations with a flexible, powerful News and Brand tracking solution leveraged by AI.

Tags: Newsbridge
Submitted by Bubble Agency
More from this author
Pages:   [1] 2 3 4 5 6 7 > >>