Masstech Innovations to focus on solving modern content storage challenges at IBC2018

Date: 06/08/2018
Masstech Innovations to focus on solving modern content storage challenges at IBC2018

Masstech Innovations, the future-led technology company that provides the media and entertainment (M&E) industry with optimised content storage management solutions, today announced its presence at IBC2018 will focus on showcasing a number of new initiatives designed to help video-centric organisations to create truly optimised storage solutions, utilising the very latest cloud and hybrid technologies.

Using the industry’s flagship storage and workflow management solutions, FlashNet and MassStore, these initiatives emphasise Masstech’s position as the only truly agnostic M&E storage vendor, offering independent and unbiased solution advice that addresses customer requirements.

“Masstech has always prided itself on providing the media and entertainment industry with the best advice to meet ever-changing, complex content storage challenges. As the proliferation of content continues, the industry needs clear, unadulterated direction on how to adopt simplified storage processes that increase the ability to share and collaborate, reduce total cost of ownership and maximize the latest technologies, all while trying to avoid unseen pitfalls and expensive vendor lock-ins,” said Joe French, CEO at Masstech.

“At IBC, we’re looking forward to discussing future-led storage solutions that are not driven by any requirement to sell specific hardware or consumables. In fact, we are inviting visitors to our stand to find out how they can even reduce their storage hardware requirements and reclaim some of their IT footprint by embracing hybrid technologies,” added French.

Demonstrations on stand 7.C55 will centre on FlashNet, Masstech’s much-trusted media object storage application that adapts readily to growing and changing organisational and business requirements. A highly scalable and secure cross-platform content management system, FlashNet integrates seamlessly with leading MAM, PAM, NRCS, automation, video server, and library systems to improve the efficiency of media organizations’ storage. FlashNet optimizes content management, using programmable, rules-based movement workflows that ensure that content is always stored in the most cost-effective and operationally efficient location.

Designed to meet today’s multi-choice storage environments, FlashNet is an agnostic solution that can be deployed on-premise, in the cloud, or in a hybrid configuration. The system's flexibility, backed by Masstech’s expertise and experience, allows M&E organizations to implement storage environments that remain secure and fully optimized for all asset types, regardless of near- and long-term changes to content, business and operational requirements.

Also on display will be MassStore, Masstech’s media services framework for advanced applications. MassStore features a collection of services that together provides powerful media management functions and workflow automation. Built-in integration management also simplifies accommodation of disparate systems from multiple vendors.

Boasting unique agility and intelligence, the MassStore media services framework allows for rapid deployment of customisable workflows. Integrated transcoding capabilities and support for all major wrappers and codecs allow for flexible generation and management of proxies, metadata, and thumbnails. The solution can easily be scaled to meet media organisations’ varying functional and budgetary requirements.

The flexibility and power of MassStore can be seen in the Masstech News workflow, which has completely revolutionized the way that news content is archived, searched and retrieved. By integrating with common NRCS and PAM systems, MassStore automates the archive process, attaches rich metadata to news assets, and enables users to search and view their video archives directly from their NRCS user interface.

For those media companies concerned about maintaining the ongoing security of their archived content, at IBC2018 Masstech will also demonstrate the ease with which Oracle DIVA archives can be migrated to a Masstech solution, without disruption of services or constraints on content access.

# # #

About Masstech Innovations

Masstech Innovations is a future-led technology company that provides the media and entertainment (M&E) industry with optimized content storage management solutions. Masstech combines the experience of many decades of broadcast and video content storage management with state-of-the-art, forward-looking development, harnessing edge IT technologies to identify and address the challenges of the industry’s constantly evolving technology and business landscapes.

Today, more than 40 percent of all media and entertainment production assets are managed by Masstech solutions, in more than 400 organizations representing every facet of M&E, around the world and across every platform. For more information, please visit www.masstech.com



Tags: Masstech Innovations | content | storage | IBC2018 | cloud | hybrid technology | IBC 2018 | IBC 2018
Submitted by Masstech (Bubble Communications)
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Sky Deutschland and MX1 Expand Collaboration Posted: 19/06/2019
Sky Deutschland and MX1 Expand Collaboration

MX1, an SES subsidiary and global solutions provider of media services, announced today that Sky Deutschland has agreed to a new service agreement extension with the company, which will see the German broadcaster’s customers receive perfect audio and video signals under any conditions. In particular, the scope of MX1’s contingency service will be expanded to include Sky Deutschland's over-the-top (OTT) signals as well as its main broadcasts.

Tags: Sky Deutschland | MX1 | SES | OTT
Submitted by 202 Communications
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TVB Delivers Superior-Quality OTT Experience with Harmonic Posted: 19/06/2019
TVB Delivers Superior-Quality OTT Experience with Harmonic

Harmonic (NASDAQ: HLIT) today announced that Television Broadcast Limited (TVB), a leading television broadcasting company based in Hong Kong, has deployed Harmonic's EyeQ™ content-aware encoding for its myTV SUPER OTT platform. EyeQ encoding optimizes bandwidth for OTT services, reducing TVB's CDN costs and improving viewers' quality of experience (QoE) on every screen by significantly decreasing the amount of stream buffering and startup delays.

Tags: TVB | OTT | Harmonic | Television Broadcast Limited | EyeQ content-aware encoding | myTV SUPER OTT
Submitted by 202 Communications
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Harmonic Enables Guangdong Radio and Television to Deliver Premium UHD Broadcasts in China Posted: 19/06/2019
Harmonic Enables Guangdong Radio and Television to Deliver Premium UHD Broadcasts in China

Harmonic (NASDAQ: HLIT) today announced that Guangdong Radio and Television (GRT) is the first province-level broadcaster in China to deploy UHD channels, thanks to a playout solution from Harmonic. Supporting a range of formats, including SD, HD and UHD, Harmonic's playout solution enables GRT to create pristine UHD broadcasts.

Tags: Harmonic | BroadcastAsia2019 | Guangdong Radio and Television | UHD | GRT | Playout Solution | Spectrum X
Submitted by 202 Communications
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Veritone to Participate in AWS M and E Symposium Highlighting Digital Media Hub Posted: 19/06/2019
Veritone to Participate in AWS M and amp;E Symposium Highlighting Digital Media Hub

Veritone, Inc. (Nasdaq: VERI), the creator of the world's first operating system for artificial intelligence, aiWARE™, today announced that Solution Engineer Garron Bateman will give a joint presentation at the AWS M&E Symposium. Bateman will join fellow speakers including Golden Boy, a Veritone Digital Media Hub client and one of boxing's most active and respected promoters, for the session titled "Using AI/ML to Monetize Video Archives."

Tags: Veritone | AWS M&E Symposium | Digital Media Hub | Golden Boy | aiWARE
Submitted by Wall Street Communications
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Audionamix Professional Services Provides Unique Tech for Re-monetization of Older Catalogs Posted: 19/06/2019
Audionamix and rsquo;s Professional Services Provides Unique Tech for  Re-monetization of Older Catalogs
Audionamix’s Professional Services Division, comprised of uniquely qualified audio engineers, functions as an extension to its clients’ post departments by directly delivering separated audio elements when the original multi-tracks or stems are no longer available. These specialized engineers utilize proprietary audio extraction technologies in order to provide advanced separations that are not easily accomplished using commercially available software. This has enabled Audionamix to help bring a number of unique projects to fruition, and its clients include the biggest content owners, creatives and technicians in the professional music, film and broadcast industries.
Tags: audio | audionamix | broadcast | software
Submitted by D. Pagan Communications
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